YÖK Essentials started in Austin, Texas in 2015. Our passion for empowering women and our love for nature motivated us to create unisex products without harmful chemicals. We know it’s possible to make small, yet effective changes to our lifestyles that benefit our overall health. We are committed to raising the bar and setting new standards for natural products.
The YÖK team understands that the future of nature is in quality and plant-powered formulas, without compromising on the ingredients and the crafting experience. We prioritize ingredients that are derived from nature. When developing our formulas, we look to innovative botanicals and mineral-derived ingredients that boast healthy benefits for our bodies.
We never purchase ingredients from suppliers that test their products on animals—YÖK is committed to keeping our products cruelty-free. All our items are certified vegan, aluminum-free and our containers are BPA-free.
JaRika McGee is the founder of YÖK Essentials and the creator of YÖK Organic Deodorant.
Mcgee has long served Austin as the owner of The Salon Hyder & Hill. Guiding women into feeling and looking their best with the latest fashion and style.
Her passion for empowering women and her love for nature motivated her to create products without the harmful chemicals, She believes where the energy flows into the center of balance with a binder of ingredients opens the path of creativity.
At a Young age a family member was diagnosed with a skin disorder that was treatable through Steroids for the rest of her life. This was totally unacceptable for me.
I started by eliminating pesticides and GMO’s through an organic diet. Pesticides contain endocrine disruptors known as xenoestrogens that mimic estrogen and alter the normal function of hormones, and ultimately, this can lead to cancer. These toxic chemicals are also found in plastic, household cleaning supplies and cosmetics. The transition to eating organic food and using non-toxic cleaning supplies was relatively easy as products were readily available; however, the search for beautiful, holistic body essentials and an effective deodorant proved to be futile. After researching and purchasing nearly every available natural deodorant free of aluminum, We found none were effective.
My mother is an herbalist and Esthetician by profession she has attended natural cosmetic and wellness seminars. We began working privately with a holistic doctor and chemist. Through our research it promoted the journey to steer away from aluminum-based beauty products and aluminum foil that is used in food because it is an endocrine disruptor that affects the hormones in Women and Men.
Aluminum is a toxic, heavy metal that mimics estrogen and is linked to Alzheimer’s, Parkinson’s, Dementia and Autism. I decided to make my own deodorant free of aluminum and after mixing different formulas for numerous hours in my kitchen, I developed a sample and gave it to my friends and family. Everyone loved YÖK and they screamed for more. Shortly after that My husband Ron and I turned YÖK Body Essentials into a brand.
JaRika know it’s possible to make small, yet effective changes to your lifestyle that benefit overall health. In an industry that left us wanting more, we’re committed to raising the bar and setting new standards for